19 résultats pour "consumérisme"

• Advertising.

  Advertising agencies make money in a variety of ways. When the agency uses the client’s advertising budget to buy time for an ad on the radio or on television or whenit buys space for an ad in a newspaper or magazine, the media outlet allows the agency to keep 15 percent of the cost of the space or the time as a commission. The15 percent commission has become an advertising industry standard and usually accounts for the largest portion of the agency’s income. Agencies also charge clientsfor the...

• Banking.

  loans, and some commercial loans in addition to checking accounts and time deposits. Credit unions, SLAs, and savings banks help encourage thriftiness by paying interest to consumers who put their money in savings deposits. Consequently, creditunions, SLAs, and savings banks are often referred to as thrift institutions. Of the various types of banks in the United States, commercial banks account for the greatest single source of the financial industry’s assets. In 2000 the 8,528commercial banks...

• Invertebrate - biology.

  animals with a five-pointed design. They live in the sea and move with the help of tiny fluid-filled feet—another feature found nowhere else in the animal world. Zoologists recognize several different groups of worms. The phylum known as flatworms contains the simplest animals possessing heads. Nerves and sense organs areconcentrated in the head. Most flatworms are paper-thin and live in a variety of wet or damp habitats, including the digestive systems of other animals. Roundwormsrepresent anot...

• Invertebrate - biology.

  animals with a five-pointed design. They live in the sea and move with the help of tiny fluid-filled feet—another feature found nowhere else in the animal world. Zoologists recognize several different groups of worms. The phylum known as flatworms contains the simplest animals possessing heads. Nerves and sense organs areconcentrated in the head. Most flatworms are paper-thin and live in a variety of wet or damp habitats, including the digestive systems of other animals. Roundwormsrepresent anot...

• Microeconomics.

  changes in any of their underlying determinants. Thus, for example, fairly confident and precise predictions can be made about how changes in consumers' preferencesor in technology are likely to affect demand, supply, and equilibrium output, but only under conditions of perfect competition. Although the model of the firm under conditions of perfect competition is the starting point of the theory of supply in microeconomics, it is generally accepted thatmarkets are not usually characterized by pe...

• Marketing.

  Where advertising reaches a mass audience, personal or direct selling focuses on one customer at a time. That kind of individual attention makes direct sellingexpensive, but it also makes it effective. As the costs of personal selling have risen, the utilization of salespeople has changed. Simple transactions are completed byclerks. Salespeople are now used primarily where the products are complex and require detailed explanation, customized application, or careful negotiation over priceand paym...

• Taxation.

  Thus, corporate income faces a higher tax burden than income earned by individuals or by other types of businesses. Tax legislation passed in 2003 in the United Statesattempted to address this issue by lowering the tax rate on dividends. Some economists have proposed abolishing the corporate income tax and instead taxing the owners of corporations (shareholders) through the personal income tax.Other students of the tax system see the corporate income tax as the price corporations pay in return f...

• la mercatique dans la société civile

  Mélissa GRELLIER TSTGM1 utilisée par une organisation pour comprendre influencer et contrôler en fonction de ses propres finalité, les conditions de l’échange avec des personnes ou d’autres organisations. Le contrôle de l’évaluation et de l’action mercatique reposent sur des outils spécifiques destinée à vérifier la cohérence globale du plan de marchéage et son adaptation au contexte juridique et social. Quel sont les moyens mise en œuvre par les consommateurs, leurs représentant et les...

• Business.

  The most common form of ownership is a sole proprietorship —that is, a business owned by one individual. At the beginning of the 21st century, there were more than 17 million sole proprietorships in the United States. These businesses have the advantage of being easy to set up and to dissolve because few laws exist to regulatethem. Proprietors, as owners, also maintain direct control of their businesses and own all their profits. On the other hand, owners of proprietorships are personallyrespon...

• Le consommateur est-il un homme libre ?

  possibilité nouvellement acquise de disposer de l'espace et du temps, cette soumission des forces de la nature,accomplissement d'une désirance millénaire, n'ont pas augmenté le degré de satisfaction de plaisir qu'ils attendentde la vie, ne les ont pas, d'après ce qu'ils ressentent, rendus plus heureux. » En effet, Freud estime que l'homme, en soumettant la nature, s'est en même temps construit un nouveau mode devie qui n'est pas exempt de contraintes. Il faut travailler, gagner sa vie, accepte...

• Business ethics

  literature, and both accommodate the central issues of business ethics. 2 Internal stakeholders: the case of employees Perhaps the leading 'internal' stakeholders of a firm are its employees, whose fortunes depend on those of the firm in the most direct way. The firm may be the only source of income for each of its employees, and the income may be used to support many others. Employees may depend on their job for a considerable proportion of their social life and their most rewarding activity...

• Electric Lighting.

  successful arc lamp in 1878. Tungsten filaments were substituted for carbon filaments in incandescent lamps in 1907, and gas-filled incandescent lamps were developedin 1913. The fluorescent lamp was introduced in 1938. See also Lamp. For most of the 20th century the incandescent light bulb was widely used for lighting in homes. More energy-efficient and longer-lasting fluorescent lamps were adoptedfor industrial and office use. In 1979 a compact fluorescent bulb that screwed into ordinary lig...

• World Energy Supply.

  In the 1990s, oil production by non-OPEC countries remained strong and production by OPEC countries rebounded. The result at the end of the 20th century was aworld oil surplus and prices (when adjusted for inflation) that were lower than in 1972. Experts are uncertain about future oil supplies and prices. Low prices have spurred greater oil consumption, and experts question how long world petroleum reservescan keep pace with increased demand. Many of the world’s leading petroleum geologists beli...

• Monopole et compétition parfaite

• Does the "access" or "service" model that has replaced the "ownership" model in the business practice of companies such as Kindle/Amazon take fairly into account the interests and/or rights of the consumers?

  Indicative Essay Question: Does the "access" or "service" model that has replaced the "ownership" model in the business practice of companies such as Kindle/Amazon take fairly into account the interests and/or rights of the consumers? Case Study: In George Orwell’s dystopian classic 1984, the Ministry of Truth, at the behest of Big Brother, destroyed documents by casting them into the memory hole, a massive network of tubes leading to an incinerator. Amazon, the world’s largest bookselle...

• Cellular Radio Telephone.

  There were more than 120 million wireless subscribers in the United States in 2001, according to the Cellular Telecommunications and Internet Association, with thenumber of new users increasing significantly each year. Forecasters and regulators did not anticipate this growth, however. Network equipment and start-up costs weresubstantial, and the cost to consumers was high. Providers had limited their networks to a small group of high-volume business users. Eventually, the providersrecognized th...

• Great Depression in the United States - U.

  prices would continue to rise and they could soon sell their stocks at a profit. The widespread belief that anyone could get rich led many less affluent Americans into the market as well. Investors bought millions of shares of stock “on margin,” arisky practice similar to buying products on credit. They paid only a small part of the price and borrowed the rest, gambling that they could sell the stock at a highenough price to repay the loan and make a profit. For a time this was true: In 1928 the...

• West Virginia - geography.

  Forests, mostly of hardwood varieties, cover 79 percent of West Virginia. The principal commercial species are the oak, yellow poplar, maple, birch, beech, black walnut,hickory, and gum. Softwoods include pines and hemlock firs. Flowering trees include the wild crab apple, dogwood, hawthorn, and redbud. Among the many floweringbushes and plants are the rhododendron, which is the state flower, the laurel, blueberry, hepatica, wild geranium, and black-eyed Susan. Insects and disease, mostly introd...

• West Virginia - USA History.

  Forests, mostly of hardwood varieties, cover 79 percent of West Virginia. The principal commercial species are the oak, yellow poplar, maple, birch, beech, black walnut,hickory, and gum. Softwoods include pines and hemlock firs. Flowering trees include the wild crab apple, dogwood, hawthorn, and redbud. Among the many floweringbushes and plants are the rhododendron, which is the state flower, the laurel, blueberry, hepatica, wild geranium, and black-eyed Susan. Insects and disease, mostly introd...